Atlas Freight · Logistics · 2024
A freight site that sales can send
Replaced a brochure site with a clear offer, proof, and a path to a quote that operations can fulfill.
Product websites
Atlas FreightProblem
Atlas had lanes, rates, and a reputation. The website listed none of it in a way a shipper could act on. Inbound leads arrived incomplete.
Approach
We rebuilt around three buyer questions: where, what, and how fast. Case proof sits next to the quote form. The form fields match what ops needs on day one.
Outcome
Sales stopped rebuilding the pitch in email. Qualified quote requests replaced generic contact spam.